According to the current monitoring report “Kultur- und Kreativwirtschaft 2020“, there were 17 450 companies in the book market sector in 2019 (for comparison, 2009: 16 232, 2018: 17 411). Turnover in 2019 amounted to 14.3 billion euros (2009: 14.8 billion euros, 2018: 13.5 billion euros). This means that the book market accounted for 7.2% of the turnover in the culture and creative industries. In 2019, 113500 people were employed in the book market, including 69 000 core employees (2009: 79 000, 2018: 69 000), 51 000 of whom were subject to social security contributions (2009: 63 000, 2018: 52 000). The gross value added of the book market amounted to 5.55 billion euros in 2019 (2009: Eur 4.7 billion, 2018: 5.3 billion). Within the book market, the largest turnover was generated by publishers with 8.6 billion euros (2018: 8.3 billion euros). The report already includes a forecast for the development of the book market in 2020. According to a medium scenario a decline of -19 per cent is predicted.
According to the latest monitoring report “Kultur- und Kreativwirtschaft 2020” there were 31 082 companies in the press market sector in 2019 (for comparison 2009: 34 317, 2018: 31 197). The turnover amounted to 30.0 billion euros in 2019 (2009:31.4 billion euros, 2018: 29 billion euros), which is equivalent to slightly 15.3 percent of the total cultural and creative industries. The press market had a total of 245000 employees in 2019, including 143 000 core employees (2009: 168 312, 2018: 143 000), of which 110 000 were employees subject to social security contributions (2009: 134,000, 2018: 112,000). The gross value added of the press market in 2019 amounted to12.8 billion euros (2009: 10.4 billion euros, 2018: 12.5 billion euros). The retail trade with magazines and newspapers accounted for the highest share of companies with 8 000 companies (2009: 9 500). Within the press market, the largest turnover was generated by newspaper publishers with 10.5 billion euros and 8.6 billion euros by magazines. A loss in turnover of between 9 and 14 per cent is expected for 2020.
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